At Avery and May, we created these two archetype female characters. We wanted to illustrate that despite the labels that are placed on women based on their appearance, we are all much more than meets the eye. The jewelry we wear one day reflects our inner Avery, the next day, our inner May. No one dare define us but us. Our collections reflect diversity in design and materials because we all have our individual choice.
Society will continue to try to fit us in a box, but the only boxes around here are the ones we put our jewelry in.